Burton’s HP ads

Shaun and Jake represent for printing giant

Hewlett Packard has launched an aggressive and dare we say it, stylish, advertising and marketing campaign that incorporates a case study on how Burton builds its business.

We thought it was pretty interesting. Check it out at www.hp.com/burton

Jake also appears in an HP ad that’s currently circulating on national TV, which followed closely the Shaun White version that ran this summer. Though the folks at YouTube won’t allow embedding of Shaun’s video, we provided a link below in hopes you’d share your thoughts about HP’s take on snowboarding and if you think they are “getting it right.”

Tell us you opinion on our HP Burton Forum